About Cool Frog Designs
Creating functional, beautiful websites through a proven process
Hi, I'm Clay
With over 15 years of experience in web development and a background in computer science education, I founded Cool Frog Designs to help small businesses establish and grow their online presence.
Throughout my career, I've learned that successful websites aren't just about beautiful design—they're about understanding your customers, your business goals, and how people interact with technology. Most of these informed decisions come from research done online, studying user behavior, and staying current with web standards and best practices.
The name "Cool Frog Designs" comes from my passion for herpetology—the study of amphibians and reptiles. Just like a frog's metamorphosis from egg to tadpole to frog, I believe websites should evolve and grow. This philosophy is reflected in our five-step process, which guides each project from initial concept to ongoing maintenance.
I'm committed to providing personalized service, transparent communication, and websites that truly work for your business. Let's work together to bring your vision to life.
Our 5-Step Process
Like the lifecycle of a frog, your website evolves through distinct stages
Eggs
Planning
The foundation of every great website starts with careful planning. We gather information about your business, research your competitors, develop a comprehensive sitemap, and create an SEO strategy tailored to your industry. This stage ensures we understand your goals and target audience.
Tadpole
Design
With a solid plan in place, we begin the creative process. We create wireframes and mockups, discuss color schemes and typography, and design a user interface that reflects your brand identity. This collaborative stage brings your vision to visual life.
Froglet
Construction
Now the real building begins. We develop your website using modern technologies, implement responsive design for all devices, integrate necessary features and functionality, conduct thorough testing, and establish robust security protocols. Quality is our priority.
Frog
Launch
Your website is ready to hop into the world! We deploy your site to the production environment, verify cross-browser compatibility, ensure optimal performance, and conduct final quality checks. We make sure everything works perfectly before going live.
Cool Frog
Maintenance
A website is never truly "done." We provide ongoing monitoring and support, regular security updates and patches, performance optimization, content updates as needed, and technical support. Your website continues to evolve and improve over time.
Ready to Start Your Project?
Let's discuss how we can help your business grow with a professional website.